The
Modern
Sellers
AI-POWERED SALES. MODERN RESULTS.

“The future of sales belongs to those who master both human and artificial intelligence.”

THE MASTER CLASS · 2026 COHORT · CAIRO

Explore the Curriculum
The Instructors

This masterclass is taught by practitioners, not pundits.

Amr Helal — CEO of DotPy · AI Trainer
Instructor 01

Amr Helal

CEO of DotPy · AI Trainer

Eight-plus years at the frontier of applied AI. MIT-certified. Advisor and trainer to 25+ mega-corporates including TMG and Mobica. A voice followed by a community of 90,000+.

8+
Years in AI
25+
Mega-corporates
90K+
Followers
Amr Elnajjar — Sales Training Authority · Master Educator
Instructor 02

Amr Elnajjar

Sales Training Authority · Master Educator

Over 25 years training sales managers and leaders across the Middle East. Has shaped the performance of thousands of sellers in the field — and built a following of 600,000+ along the way.

25+
Years in sales training
1000s
Managers trained
600K+
Followers
Pain & Gain

The gap between where you are and where you'll be.

01

Your proposals aren't converting

You spend hours building them, only for buyers to skim them in seconds.

02

Every discovery call feels the same

You keep asking the same questions, even though every buyer is different.

03

Objections still catch you off guard

You know them, but you're still figuring out what to say in the moment.

04

Everything depends on you

Leads, notes, and follow-ups are scattered — and nothing moves unless you do it.

05

AI hasn't changed how you sell

You've tried ChatGPT, but your sales process still works the old way.

The real problem? It's not a skills problem. It's a systems problem.

The Curriculum

Four days. Twenty hours. One transformation.

Human skills × AI power. Every sales skill from Days 1–2 has a direct AI exercise in Days 3–4. Nothing is taught in isolation.

Day 01

Mindset & Psychology

Thu · Oct 8
  • Who you are as a seller
  • Sales psychology & hidden buyer triggers
  • Customer personalities — the four types
  • Emotion vs. logic in the buying decision
  • The Story Sells framework
  • The pillars of modern B2B sales
Day 02

The Sales Process

Fri · Oct 9
  • Effective communication & your UVP
  • Qualification, discovery questions & meeting plans
  • Linking needs → pain → your offer
  • Hitting the target — reverse-engineer your number
  • Negotiation, objection handling & closing
  • Dealing with competition
Day 03

AI as Your Sales Weapon

Sat · Oct 10
  • The 30-second vs. 3-hour comparison
  • Prompting for sales — the core skill
  • Client brief in 5 minutes (LinkedIn + Perplexity AI)
  • AI Proposal Builder — 5 slides, live
  • Discovery Question Bank & Objection Bank with AI
  • Live hands-on with your own product
Day 04

Automate & Close More

Sun · Oct 11
  • AI tools ecosystem & Claude deep dive
  • Meeting summaries → CRM in 2 minutes
  • Sales pipeline analysis & P&L reporting with AI
  • Make.com CRM automation — live build
  • Content & follow-up sequences with AI
  • Full integration showcase + certificate
What you walk away with

Real deliverables. Built on your product, in the room.

Seller Self-Profile

Your selling style, strengths & blind spots

Discovery Playbook

Question bank & objection handlers for your product

Live AI-Built Proposal

A 5-slide, send-ready proposal made in the room

CRM Automation

Lead → AI analysis → personalized email, running

Prompt Cheat Sheet

15 sales prompts you use back at work on Monday

Certificate

Digital & printable certificate of completion

Dates & Location

Four days. One transformation.

An intensive, in-person cohort. Seats are limited and reviewed personally.

DAY 01
Thursday
October 8
2:30 PM — 8:30 PM
DAY 02
Friday
October 9
2:30 PM — 8:30 PM
DAY 03
Saturday
October 10
12:00 PM — 6:00 PM
DAY 04
Sunday
October 11
3:00 PM — 9:00 PM
Venue
Espaces
5th Settlement · Cairo

A private, executive setting curated for focused work — small room, sharp minds, four unforgettable evenings.

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